Grow and transform your business by uncovering the North Star of your brand and business.

Discover the Guiding Power Behind Your Brand to Connect Deeply With Your Ideal Audience and Customers.

Create more impact as you grow your business, while staying true to your purpose and vision. Get strategic branding and soul-infused design, tailored for visionary entrepreneurs, here to make a difference.
Branding and Website Design
Are you struggling to align your business with your values as you grow?

Visionary founders often feel a gap between their big visionary ideas and their brand’s current presence. At Brand Joy, we bridge that gap by aligning your core values with a powerful brand identity, helping you attract and deeply connect with your ideal audience.

Branding and Design Services

Connect Deeply with Your Ideal Audience While Staying True to Your Core Values, Using Our Holistic Branding Framework.

Draw in the audience you resonate with most. At Brand Joy, we empower visionary founders like you to transform fragmented branding into a cohesive ecosystem. With our holistic branding framework, every element of your brand aligns seamlessly with your mission and core values.

Branding

Create a clear, compelling brand experience and narrative that helps to guide your business decisions.

Branding

Develop a brand voice that echoes your mission, attracts aligned clients, and amplifies your impact. Our strategic framework serves as the soul of your business and the heart of your effective marketing ecosystem.

Website Design

Craft websites that align aesthetically and strategically with your brand.

Website Design

Craft a website that reflects your authentic self and converts visitors into loyal customers. Designed for purpose-driven entrepreneurs, perfectly aligned with your strategy.

Graphic Design

Transform your scattered brand elements into a Connected ecosystem.

Graphic Design

Design a brand experience that tells your story visually, building trust and connection at every touchpoint. Maintain a consistent visual identity that resonates deeply with your audience.

Chrysalis Brand Incubator

1:1 coaching and mentorship: A comprehensive brand and business mentoring program for the evolving founder. You’ll be personally led through our signature framework as you learn to develop your clear brand voice and message that reflects your core mission and values, attract your ideal clients and create more impact.

A complete branding framework that gives you:

  • A complete marketing ecosystem
  • Serves as the heart and soul of your business
  • Attracts better aligned clients

Add a compelling title for your section to engage your audience.

Use this paragraph section to get your website visitors to know you. Consider writing about you or your organization, the products or services you offer, or why you exist. Keep a consistent communication style.

Call To Action
MoeRosteius

Tracy was an absolute professional and had excellent branding and design suggestions, and is a very capable website designer. I will continue working with her in the future and recommend her to anyone who needs this type of service.

~ Moe Rosteius, Momentous Reiki

How it works

Let’s transform your brand together.
1

Schedule a free consultation.

2

Receive your custom plan and quote.

3

Transform and grow your brand with our expertise and guidance.

About

Hello, I’m Tracy Fawcett. My passion lies in empowering visionary entrepreneurs to channel their purpose and passion into cohesive brand ecosystems, where every element works in harmony. Whether it’s refining your brand messaging or crafting your website and marketing graphics, I guide you in creating a brand that resonates deeply and truly reflects who you are.

I’ve walked the same path as you—feeling overwhelmed and unheard in a crowded market. That’s why I’m so dedicated to helping you articulate your unique story and values, transforming them into a powerful brand identity that speaks to your core audience. Let’s make a meaningful impact together, one that not only captures your vision but also inspires and connects with those you are meant to serve.

Tracy-Fawcett-Brand-Strategy-Design

Let’s Connect

Ready to build a beautiful brand that reflects your vision, values, and purpose?
Start a project by scheduling a free consultation with me to discuss your vision and get a quote.